The first stage of producing a film begins with the selection of a project and the identification of its specific characteristics and its possibilities of financing and artistic-creative proposal and innovation. The following steps require taking into account the dimension of the project in order to plan a sustainable budget and tailored financing. The documentary can be approached in different ways depending on the model it represents, from artisanal, industrial or self-production.
At this stage, a crucial task is the development of attractive sales materials (dossier, pitch, teaser) to implement the planned strategy in the competitive ecosystem of funds, grants, markets, forums, festivals and platforms.